We have been working with Aerion to develop a software interface that could be used as a B2C (business to customer) sales aid across our entire networks.
Aerion recommended developing a backend content management system (CMS) to allow for easy branding of products; creating what essentially would be a differentiated sales aid for all our products and brands. This has meant a considerable saving to the business! In addition, the software will be utilized in-house for sales force effectiveness and education delivery by our academies in Russia, China, Japan and Australia. Such versatility from what is essentially one software program shows creative thinking and perseverance by the Aerion team.
It’s one thing to say what could be done but it is another to actually deliver. From my team to yours, thanks a great deal.
Colin Madigan - Director Communications & Devices Essilor Asia Pacific Middle East Russia Africa