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customer experience

Augmented Reality navigation and the customer experience

How can you improve your customer experience by introducing AR navigation? Google has just started providing access to AR Navigation within Google Maps as part of an Alpha program. I got an email from Google letting me know that I was part of a group of Alpha testers who had access to AR Navigation within […]

Transforming the retail customer experience with Augmented Reality

Augmented Reality (AR) by 2020 is expected to generate $122 Billion dollars of revenue within the Retail Sector. The technology is advancing beyond the “Fad” or “Gimmick” phase and is beginning to show utility to customers. Advances in technology have sped us this adoption. AR has real utility if it can enhance the customer experience […]