In this episode of the DevReady Podcast, host Anthony Sapountzis sits down with Brittany Fox, Founder and CEO of Nevam, to explore her transition from corporate consultancy to tech entrepreneurship. With over a decade of experience across strategy, marketing, and digital transformation—including at firms like Deloitte, Origin, and GAP—Brittany brings deep insights into customer experience design and operational inefficiencies within enterprise environments. Her platform, Nevam, empowers businesses to visualise and optimise the customer journey in real time through what she calls “living journey maps”. Drawing on both her technical fluency and strategic background, Brittany is reimagining how teams self-audit, collaborate, and drive decisions. This conversation uncovers the thinking, grit, and clarity that have propelled Nevam from idea to market validation in record time.
Brittany shares how the idea for Nevam emerged from repeated frustrations she faced across large organisations, where disconnected tools and siloed teams made cohesive customer experiences difficult to achieve. Even with access to top-tier Martech stacks, the processes were rigid and inaccessible across teams, with audits often biased by individual consultants’ tooling preferences. Nevam was designed to close this gap, offering visibility, continuity, and a self-auditing layer that empowers organisations to take control of their own transformation journeys. Anthony and Brittany also dive into the importance of auditing current tools before migrating to new platforms, building a “blue sky” vision, and ensuring upgrades align with real strategic goals—not just shiny new tech.
The conversation shifts to the role of Agile in startups, where both guest and host challenge common misconceptions. Brittany explains how she adopted a hybrid “managed Agile” approach, establishing a clear fixed scope for MVPMVP stands for Minimum Viable Product. An MVP is the first version of your product that you can release to... builds, while remaining flexible enough to reprioritise based on real user feedback. Her roadmap process keeps her team two to three sprints ahead, with every feature grounded in user needs and client feedback. Together, Anthony and Brittany champion the concept of building “Minimum Valuable Products” rather than just the bare minimum, with an emphasis on delivering maximum value early and iterating purposefully.
Brittany’s entrepreneurial journey truly gained momentum during her maternity leave in 2023, when she began validating Nevam with potential users. After being accepted into Techstars, she quickly onboarded a pilot client, one of Australia’s largest retailers, and delivered a working product within 12 weeks. Through this experience, she built a highly aligned, high-performing dev team, creating structure and clarity that enabled them to deliver at speed. One of her most surreal moments came when a Swedish agency presented Nevam as their own internal innovation to their team, speaking passionately about its value, entirely in Swedish, while Brittany sat in the room watching it unfold.
Finally, Brittany opens up about the realities of being a founder and a parent. As part of a predominantly female Techstars cohort, she found solidarity and inspiration among other working parents. Rejecting the toxic “hustle culture” narrative, Brittany advocates for building sustainable, balanced businesses that serve not only users and investors, but also the personal lives of their founders. Her leadership philosophy is deeply human-centred, rooted in empathy, efficiency, and empowerment, and Nevam’s continued growth is a reflection of that same approach. With new features, client wins, and investor backing on the horizon, Nevam is on track to scale with clarity and purpose.
Topics Covered
- The Vision Behind Nevam and “Living Journey Maps”
- Limitations of Traditional Audits and Consulting Models
- Common Pitfalls in Tech Implementation
- Effective Use of Agile and “Managed Agile” Methodology
- Building a “Minimum Valuable Product” (MVPMVP stands for Minimum Viable Product. An MVP is the first version of your product that you can release to...)
- Transition from Corporate Consulting to Startup Founder
- Experience in the Techstars Accelerator
- Global Client Validation and User Advocacy
- Structured Product Development and Agile Team Leadership
Important Time Stamps
- Audit Yourself Before You Wreck Yourself: Brittany Fox on Smarter Tech Decisions (0:07 – 6:37)
- The Smart Way to Evolve Your Tech Stack (6:38 – 10:11)
- Why Founders Get Agile Wrong and How to Fix It (10:12 – 13:27)
- Launching in 12 Weeks: The Startup SprintA software development sprint is typically used within the agile methodology and is a predefined set of work for a... That Changed Everything (13:28 – 17:50)
- Building a Business That Works Without Burning Out (17:51 – 22:17)
- Built with Love, Backed by Users: Brittany Fox’s Favourite Win (22:18 – 26:08)
- Why Nevam Launched in Just 12 Weeks (26:09 – 32:19)
